Cookie Policy

1. Purpose

This Cookie and Tracking Technologies Policy (“Policy”) explains how Diamond T Services, Inc. (the “Company”) uses cookies and similar technologies on its websites, applications, and digital platforms. The Policy is intended to promote transparency, comply with applicable privacy and data protection laws, and provide users with clear information regarding their choices.

2. Scope

This Policy applies to:

  • All Company-owned or Company-controlled websites, web portals, and web-based applications;
  • All employees, contractors, and third parties involved in the development, maintenance, or operation of Company digital properties; and
  • All visitors, customers, applicants, and other users who interact with Company digital platforms.

3. Definitions

  • Cookies: Small text files placed on a user’s device by a website or application to store information about the user’s activity or preferences.
  • Session Cookies: Cookies that expire when the user closes their browser.
  • Persistent Cookies: Cookies that remain on a user’s device for a defined period or until deleted.
  • First-Party Cookies: Cookies set directly by the Company.
  • Third-Party Cookies: Cookies set by service providers or external parties (e.g., analytics or advertising partners).
  • Tracking Technologies: Technologies such as web beacons, pixels, SDKs, and similar tools used to collect usage or device information.

4. Types of Cookies Used

The Company may use the following categories of cookies and tracking technologies:

WordPress
Google Analytics (GA4)
Google Tag Manager
Microsoft Clarity
Google Ads
LinkedIn Insight Tag
Zoho
Gravity Forms
Sucuri
reCAPTCHA / hCaptcha
Wordfence

4.1 Strictly Necessary Cookies

These cookies are required for the operation and security of Company digital platforms. They enable core functionality such as page navigation, authentication, and fraud prevention. These cookies cannot be disabled through standard consent tools.

4.2 Functional Cookies

Functional cookies allow Company platforms to remember user preferences and choices (e.g., language or region) to provide enhanced and personalized functionality.

4.3 Performance and Analytics Cookies

These cookies collect aggregated or anonymized information about how users interact with Company platforms (e.g., pages visited, time spent, error messages). The information is used to improve performance, usability, and content.

4.4 Advertising and Targeting Cookies

Where applicable, these cookies are used to deliver relevant advertising, measure campaign effectiveness, and limit the number of times an advertisement is shown. These cookies may be set by third parties.

5. Legal and Regulatory Compliance

The Company uses cookies and tracking technologies in compliance with applicable United States federal and state privacy and consumer protection laws, including but not limited to:

  • California Consumer Privacy Act and California Privacy Rights Act (CCPA/CPRA)
  • Virginia Consumer Data Protection Act (VCDPA)
  • Colorado Privacy Act (CPA)
  • Connecticut Data Privacy Act (CTDPA)
  • Utah Consumer Privacy Act (UCPA)
  • Texas Data Privacy and Security Act (TDPSA)
  • Oregon Consumer Privacy Act
  • Montana Consumer Data Privacy Act
  • Any other applicable U.S. state privacy or data protection laws in effect or enacted in the future

Where required by law, the Company will obtain user consent before deploying non-essential cookies and will honor applicable consumer rights related to personal data collected through cookies.

6. Consumer Rights and Cookie Choices

Users may exercise the following rights, as applicable under U.S. state privacy laws:

  • The right to know what categories of personal data are collected through cookies;
  • The right to access or request deletion of personal data collected through cookies, subject to legal exceptions;
  • The right to opt out of targeted advertising, cross-context behavioral advertising, or the sale or sharing of personal data, where applicable;
  • The right to limit the use of sensitive personal data, if applicable.

The Company provides a cookie notice or consent banner where required by law. Users may accept, reject, or customize non-essential cookies. Cookie preferences may be modified or withdrawn at any time through the cookie management tool or browser settings. Disabling cookies may affect site functionality.

7. Third-Party Cookies and Service Providers

The Company may engage third-party service providers for analytics, advertising, or functionality. These third parties may set cookies or use tracking technologies in accordance with their own privacy policies. The Company does not control third-party cookie practices but takes reasonable steps to ensure vendors meet applicable privacy and security standards.

8. Data Collected Through Cookies

Depending on the cookie type, data collected may include:

  • IP address or approximate location
  • Device and browser information
  • Pages viewed and actions taken
  • Session duration and interaction data

Information collected through cookies will be handled in accordance with the Company’s Privacy Policy.

9. Cookie Retention Periods

Diamond T Services, Inc. retains cookies only for the period necessary to fulfill their intended purpose, unless a longer retention period is required or permitted by law.

Category Purpose Retention
Strictly Necessary Security, authentication, load balancing, and core site functionality Session-based or up to 12 months
Functional Remember user preferences such as language, region, or form selections Up to 12 months from last interaction
Performance & Analytics Measure website performance, usage patterns, and error reporting Up to 24 months
Advertising & Targeting Deliver relevant advertising, measure campaign effectiveness, limit ad frequency Up to 24 months, subject to opt-out
Third-Party Analytics, embedded content, or advertising services provided by third parties Governed by third-party policies; limited to 24 months where feasible

Users may delete cookies at any time through their browser settings. Withdrawal of consent will not affect cookies that are strictly necessary for website operation.

10. Security

The Company implements reasonable administrative, technical, and physical safeguards to protect information collected through cookies from unauthorized access, disclosure, alteration, or destruction.

11. Compliance and Responsibility

  • The Company’s Information Technology, Compliance, and Marketing functions share responsibility for implementing and maintaining cookie and tracking controls.
  • All cookies and tracking technologies must be reviewed and approved prior to deployment to ensure compliance with this Policy and applicable law.
  • Employees, contractors, or vendors may not deploy tracking technologies without proper authorization.
  • Violations of this Policy may result in disciplinary action, up to and including termination of employment or contract, and potential legal consequences.

12. Policy Review and Updates

This Policy will be reviewed periodically and updated as necessary to reflect changes in law, technology, or Company practices. Updates will be posted on Company digital platforms.

13. Questions and Contact Information

Questions regarding this Policy or the Company’s use of cookies and tracking technologies may be directed to:

Diamond T Services, Inc.

Attn: Privacy or Compliance Officer

Contact information as provided on the Company’s official website.